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Every piece measured in cm & inches ✦Free shipping on every order ✦30-day returns ✦Styled by the studio ✦
Every piece measured in cm & inches ✦Free shipping on every order ✦30-day returns ✦Styled by the studio ✦

Fabric 101: what the label actually means

Cotton, wool, polyester, viscose — the label tells you what the garment is made of, but rarely what that means for how it wears.

Close-up of a cream cable knit showing stitch detail

The care label on a garment is legally required and practically opaque. It lists the fibres by percentage, but it does not tell you what those fibres feel like, how they behave, or how to look after them. Here is a plain-language translation.

Cotton

Breathable, washable, durable. Cotton wrinkles and shrinks if you are careless with heat. It is the most forgiving fibre in the wardrobe and the right default for anything that touches skin.

The label is a recipe, not a verdict.

— the studio

Wool

Warm, breathable, naturally odour-resistant. Wool does not need washing often — air it and spot-clean. It pills, which is friction, not failure. Fine wool (merino, cashmere) is softer but more delicate.

Polyester

Durable, wrinkle-resistant, cheap. Polyester does not breathe well and holds odour. It is useful in blends and linings but rarely the right choice as the main fibre against skin.

Viscose / rayon

Soft, drapey, breathable. Viscose is made from wood pulp and behaves like a natural fibre but is weaker when wet. Wash gently and never wring.

Blends

A blend takes the best of each fibre. Cotton-polyester is durable and easy-care. Wool-nylon is warm and strong. The percentage tells you which fibre dominates — the first listed is the majority.

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